Hiring a Chief Marketing Officer is expensive — especially for medium-sized businesses in Mexico and the U.S. Many companies need strategic guidance but can’t justify a full-time salary. That’s where fractional or on-demand marketing consulting comes in.
Main Points:
- The cost problem: Average CMO salaries vs. flexible consulting rates.
- The expertise gap: Why internal marketing teams sometimes plateau.
- The flexible solution: How 1:1 marketing guidance provides the same strategic insight at a fraction of the cost.
- Real-world examples: (Insert case studies or anonymized client results once available).
- Actionable takeaway: How to prepare your business to get the most out of a marketing consultant.